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Cookie Policy

This Cookie Policy explains what cookies are, which categories we use on Yellow Blue Ledger, and how you can manage your preferences. We use a three-tier model: Essential, Analytics, and Marketing/Advertising.

Read Privacy Policy
Plain-language summary
  • Essential cookies help the site work and remember your cookie choice.
  • Analytics cookies (Google Analytics 4) help us understand which pages are useful.
  • Marketing/Advertising cookies are used for ad measurement and remarketing only if you consent.
Last updated: • Publisher: Yellow Blue Ledger Education Ltd (UK)

What a cookie is

A cookie is a small text file that a website stores on your device. Cookies can remember preferences, help with security, and measure how the site is used.

Controls available
Essential
Required for core functions and saving your choices.
Consent required: No
Analytics
Aggregated usage measurement to improve content.
Consent required: Yes
Marketing / Advertising
Ad delivery and measurement only if you allow it.
Consent required: Yes
cookie preference controls UI in dark navy with blue and yellow accents

Cookie categories we use šŸŖ

We use exactly three categories. Essential cookies are required for the website to function. Analytics and Marketing/Advertising cookies are optional and are only activated after you consent.

1) Essential cookies

These cookies support core functionality such as security, session management, and saving your cookie settings.

Examples
  • session_id for session continuity
  • csrf_token for form security
  • cookie_consent_status to store your preferences
Consent required: No • Retention: session duration or up to 12 months for preference storage

2) Analytics cookies

Analytics cookies help us understand which pages are read, how readers navigate, and which content needs clarification. We use Google Analytics 4 (GA4) when you consent.

Common cookie names
_ga, _ga_XXXXXXX, _gid, _gat
Retention
Up to 14 months (GA4 setting)
How to disable

You can reject non-essential cookies in our banner, adjust category toggles in the cookie panel, or disable cookies in your browser settings.

Consent required: Yes • Activated only after you accept

3) Marketing / Advertising cookies

These cookies and tags are used for advertising measurement and remarketing only if you consent. They help us understand whether an advert led to actions such as viewing a page or submitting a contact request.

Typical uses
  • Conversion measurement (for example, form submissions)
  • Remarketing to previous visitors
  • Ad delivery frequency and reporting
Retention

Marketing cookies may be stored for up to 540 days, depending on the platform defaults and your browser settings.

Consent required: Yes • Activated only after you accept

Your controls

Use our cookie preferences panel to allow or reject Marketing/Advertising cookies. You can also clear cookies from your browser to remove stored identifiers.

Education-only clarification

Yellow Blue Ledger is an educational resource. We do not offer financial products or services, and we do not publish investment advice, trading tips, or price-based analysis.

How to manage cookies 🧭

You can manage preferences using our on-site controls and also through your browser. If you change your mind, you can withdraw consent at any time.

1

Use the cookie banner or panel

Choose ā€œAccept Allā€, ā€œReject Non-Essentialā€, or open ā€œManage Preferencesā€ to enable Analytics and Marketing/Advertising separately.

2

Change browser settings

Most browsers let you block third-party cookies, clear stored cookies, or set stricter tracking protections. If you clear cookies, you may be asked to set preferences again.

Note: blocking cookies can affect some site functions such as saving preferences.
3

Withdraw consent any time

You can withdraw consent by opening the preferences panel and switching off optional categories, or by clearing cookies via your browser. This does not affect essential cookies required for the site to function.

The footer includes a ā€œManage cookie preferencesā€ button on every page.